Course curriculum

To give you value today, I want to share five specific complaints journalists have about public relations professionals. Don’t be derailed by what people are saying about press releases. While press releases are not dead or don’t serve as the first point of contact with journalists nowadays, press releases will give you the information you need to draft your pitch, upload on your websites and other news websites, and distribute as necessary. For now, let’s learn about the five complaints as they pertain to this traditional tactic.

  • 1

    Welcome to the course!

  • 2

    Let's get started!

    • Fix the 5 mistakes journalists say PR professionals make and how to fix them
    • Five mistakes
  • 3

    Next Steps...

    • More resources for you
    • Before you go...